Exploring new creative territories with AI – BLOSSOM

For the past two years, I’ve been exploring the potential of artificial intelligence in the artistic field. But in recent months, I’ve taken it a step further by seriously training in AI image creation, with the goal of better understanding this tool, mastering its nuances… and making it a true extension of my imagination.

I’ve never approached AI with fear or rejection. Quite the opposite — my first instinct was to learn how to use it in a thoughtful, demanding way, both to enrich my personal artistic practice and to offer an additional skill to my clients.

A portrait series I wouldn’t have been able to create otherwise

Today, I’m sharing a portrait series titled BLOSSOM, entirely imagined and generated through AI.

I had a clear vision in mind — something realistic, soft, and slightly melancholic. These portraits were born from a simple desire: to create images I couldn’t realize in real life, either due to the lack of models or sets at that moment. And that’s exactly where AI becomes a powerful tool for creative freedom — it allows a vision to come to life without having to wait for perfect conditions.

Photography, AI, collage: blending mediums to create more freely

In my view of artistic creation, photography is one medium among others. I don’t define myself by a single tool, but by a broader creative drive. I love to experiment, to blend forms and materials: collage, paint, transforming a printed image, mixing analog and digital.

Collage, painting, and photography can coexist within the same piece. I’ve never been afraid of switching tools to bring an idea to life — and AI is simply a new tool I’m exploring, and one I intend to keep exploring in my own way.

Photography and AI-generated imagery are not mutually exclusive. They respond to each other. They feed off one another. What matters most to me is being able to follow through on an idea, whatever shape it takes.

A natural boundary between emotion and visual efficiency

With time, I’ve also come to better understand the role AI can play in a professional context. In my opinion, it fits perfectly for certain commercial needs: product enhancement, stylized backshots, set design visualization. It’s fast, efficient, precise.

By contrast, the photographic tool — real shooting, the human presence, light, movement — remains, for me, the most powerful way to convey sensitive, imperfect, human emotion. There’s a depth, a vibration in real photography that AI still cannot capture. And that vibration is often what people come to me for when they seek something more personal, more intimate.

That said, I don’t see these two approaches as opposites. Commercial and emotional aren’t enemies — they simply follow different logic, and the artist can choose the right tool depending on the intention, the context, and the purpose.

A valuable tool to prepare real-life shoots

Lastly, I have to say: I truly enjoy using AI to prepare my real photo shoots. Like many others today, I find it to be an incredibly efficient tool to create sharp, inspiring moodboards. With just a few well-chosen prompts, I can visualize a mood, a setting, an outfit, lighting — and refine my concepts before even stepping into the studio. It helps me arrive more focused, more serene, more precise on the day of the shoot.

What about you — how do you see AI in the art world?

I’m sharing this series today as a way to open a conversation. It’s different from my photographic work, but it reflects the same visual obsessions, the same desire to tell stories — just differently.

See the full series on my website: https://www.emiliemori.com/blossom

See the series on Instagram: https://www.instagram.com/emiliemori/

I hope it resonates with you. Feel free to share your thoughts or reach out.Do you feel that this new way of creating enriches or blurs the connection between the artist and their work?

❤️ Emilie